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Need for General Insurance Penetration in Tier 3 & 4 Cities

29

Apr, 2017

Need for General Insurance Penetration in Tier 3 & 4 Cities

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  P&C (Property & Casualty) Insurance business, or General Insurance as is known in this part of the world, has been growing very impressively in India. From a market size of 8000 Crs., it has now expanded to more than 120000 Crs. in 2016-17. The General Insurance industry has always grown with the overall economic growth. Unlike Life Insurance, which is pure sales driven distribution where sellers try to create a need, in P&C the need or opportunity for insurance already exists. For example, if you have bought a car, […]

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